BUUIC recently organized a special lecture and hands-on workshop on Macro Business Simulation software, held on 13 February 2026 from 9:00 a.m. to 12:00 p.m. at the college. The session introduced students to an educational tool widely used by universities across Thailand to enhance practical business learning.
BDuring the workshop, students learned how to manage a virtual company, make strategic decisions, analyze market conditions, and respond to real-world business challenges in a simulated environment. Through guided practice and interactive discussions, they strengthened their teamwork, critical thinking, and decision-making skills—essential competencies for future business professionals.
The workshop also marked the beginning of preparations for the upcoming Macro Business Simulation Competition, which will be hosted by Kasetsart University in March 2026. A team from the Marketing major of the BBA Program at BUUIC will proudly represent the college at the national competition.
