On October 15, 2026, Burapha University International College (BUUIC) proudly co-hosted the 4th International Conference on Islamic and Halal Economic Studies (ICIHES 2026) in collaboration with Universiti Kebangsaan Malaysia (UKM) at Bangsaen Heritage Hotel, Chonburi, Thailand, bringing together international academics, industry experts, and institutional leaders to explore the future of the rapidly expanding global Halal economy.
The conference featured welcoming remarks by Asst. Prof. Dr. Krittipat Pitchayadejanant, Dean of BUUIC, and opening remarks by Dato’ Jefridin bin Haji Atan, Chairman of The Legacy Association of Tun Abdullah Ahmad Badawi.
A major highlight was the Strategic Partnership Signing Ceremony between BUUIC and UKM, strengthening opportunities for international academic collaboration, research, and knowledge exchange.
The afternoon business training, “Halal Business Horizons: Entrepreneurship, Innovation and Global Market Opportunities,” provided participants with valuable insights into the vast Halal market and its emerging opportunities.
Led by experts from Malaysia, the training explored Halal market value, Muslim-friendly tourism and hospitality, SME opportunities, and Halal fintech, emphasizing how cultural values, religious beliefs, consumer trust, and lifestyle preferences shape purchasing decisions and global business strategies. At BUUIC, we connect international knowledge with real-world opportunities, preparing future entrepreneurs to compete in culturally diverse global markets.
