Burapha University International College led by Assoc. Prof. Dr. Sumon Sakolchai, Chairman of Burapha University Council together with Asst. Prof. Dr. Parinya Nakpathom, Dean of Burapha University International College, Asst. Prof. Dr. Krittipat Pitchayadejanant, Associate Dean in Administration and Organization Development and A. Vorrapob Vivatvanit participate INVTUR International Conference 2024 as the co-host. This conference is highly esteemed and well-recognized in Europe. During the event, Asst. Prof. Dr. Parinya Nakpathom and Asst. Prof. Dr. Krittipat Pitchayadejanant delivered a research paper titled “The Nexus between Environmental Concern, Self-Image, and Eco-Friendly Tourism Products Purchase Intention: Extended in Theory of Planned Behavior.”
